Advanced Impact Research GmbH (AIR) was founded in 2021 as a university spin-off from the University of Hamburg. 

Since 2023, together with the non-profit association F.I.R.S.T., it has taken over, among other things, the independent review and assessment work for the FNG-Label. Prof. Dr. Timo Busch, co-founder of the Sustainable Finance Research Group at the University of Hamburg, is a member of AIR’s Scientific Advisory Board.